I’m Ercole Egizi,
Throughout my professional journey, I have been dedicated to advocating for boldness and its potential to deliver exceptional results for brands and agencies. I have an unwavering passion for building and leading creative teams, developing in-house agencies, building brands, ideating innovative business concepts, creating exceptional designs, and enhancing brand equity and a company’s creative reputation.
– Hammer Agency – Chief Creative Officer (Central Europe)
– Namecheap.com – EOP Director of Creative Lab (Worldwide)
– Havas Creative Group Moscow – Durex (Europe, Russia, )
– BBDO Proximity – Pepsi Co brands (Mena Region)
– Kennedy+ Castro – Fiat Abarth (US+Europe)
– McCann – Unilever/Carte D’Or (Europe)
– Grey Milan – Seagram/Glen Grant Whisky (Italy+Germany+- Spain+Portugal)
My constant pursuit of innovation in strategy, advertising, and communication has enabled me to positively influence my teams and deliver outstanding outcomes. In 2008, I founded and managed Kennedy+Castro, a thriving international boutique agency with offices in London, Rome, and New York.
Furthermore, I am deeply passionate about education and have held numerous significant positions in top academic institutions. From 2007 to 2012, I was a professor of Fashion Advertising and Advertising & Communication at the Accademia del Lusso Fashion Academy in Milan, Rome, and Mumbai. I taught courses for Universities Courses, Masters Courses, Professional Courses, and Post-Diploma courses.
In 2008 and 2009, I lectured on storytelling in fashion advertising at the Faculty of Fashion and Costume Sciences at the University of Rome “La Sapienza.” I also conducted a masterclass on storytelling in advertising at the Ural Universities of Ekaterinburg in Russia in 2013 and lectured on the same topic at the Chesnok Awards in Ekaterinburg, Russia.
Additionally, I delivered a masterclass on advertising innovation and new trends at the MBA summer program at Palm Beach State College Florida in Dubai, UAE, in 2014. In 2016, I conducted an internal program at Havas University in Moscow, Russia.
In 2017, I was a lecturer on advertising purpose at the Vadītāju Konference EBIT2017 in Riga, Latvia. I also served as a mentor in marketing, communication, and advertising at the Startup Wise Guys Acceleration program in Riga, Latvia, in 2017/2018 and 2018/2019.
I love typography, design and story with purpose.
Music is my religion.
I’m a musician., My Fender Rhodes electric piano is a God.
I love mozzarella!
Ksenija, Carolina, Samuel and Lota are all my life.